A few words on Flat Iron use....

FLAT IRONS ARE NOT YOUR FRIEND!!!

by Denise Genova, Owner, Beauty on Robertson

If you are a client of mine, then you already know about my incessant preaching of NOT using flat irons.

I have successfully persuaded more than 3/4 of my clients from using the dreaded flat iron.

Almost 98% of my clients do not need to use a flat iron... Don't get me wrong, a small group of people can use a flat iron, and not suffer damage.

On the other hand, a good many cannot, and should not use flat irons.

Why? Because for some, their hair literally ends up looking like someone lit a match at the ends of it.

I have surveyed many clients at the salon, and they almost all say that they turn the iron up to the highest temperature to "quickly" do their hair.

Here is wherein the problem lies. The extreme high heat on hair that is fragile, bleached, colored, or just fine in texture, burns the ends of the hair. Fraying the ends of your hair like this leads to continued damage as the hair continues to spilt upward. So, in the end, you have spilt ends so bad that they travel upward to the top of your hair.

What I suggest is that you use straightening hair products (we like Belegenza's "Simply Straight Progressive Straightener", we carry it at the salon) and work a little harder with the blow dryer if you want straight hair.

We can show you how to straighten your hair, and recommend the best products for your hair type. We carry excellent products that are geared to all the different hair types.

If you feel that you have created some damage to your hair with an iron, and are ready to stop using a flat irons, call us.

We have a wonderful once a month conditioning treatment that can get you back on track. A lot of actors, models, soccer moms, business people, etc. come in for this treatment regularly and are so thrilled by the results!

In the cases of models and actors, their hair takes a great toll with all the regular heat styling they endure daily. We are so happy when we see that their hair looks beautiful and healthy on T.V., and on film.

Beauty on Robertson makes healthy hair its first priority!

The main product lines we carry are: Belegenza, Davines, and Pureology.

We carry these lines because they work well with hair extensions, and they preserve color.

Clients that use these products find that their color doesn't fade, and lasts longer.

Let us design a program to restore your hair to optimal health and teach you what products will help minimize damage from heat styling.

Call us at 310-360-0006