Monday, December 29, 2008
Toning down bleached hair, a nice compromise.
Pure Hair Extensions. Finally, a "green" extension company!
Monday, November 3, 2008
A few words on Flat Iron use....

Here is wherein the problem lies. The extreme high heat on hair that is fragile, bleached, colored, or just fine in texture, burns the ends of the hair. Fraying the ends of your hair like this leads to continued damage as the hair continues to spilt upward. So, in the end, you have spilt ends so bad that they travel upward to the top of your hair.
In the cases of models and actors, their hair takes a great toll with all the regular heat styling they endure daily. We are so happy when we see that their hair looks beautiful and healthy on T.V., and on film.
The main product lines we carry are: Belegenza, Davines, and Pureology.
Monday, September 29, 2008
The dangers of glue extensions applied by a non-professional

This client came to us desperate for help!
Every salon she visited said they would need to shave her hair off to get rid of the matting and glue caused by inferior hair extensions applied by a non-professional.
We were able to slowly comb out the matting (took 6 hours) and save her hair.
This post shows what can happen when extensions are applied incorrectly.
It is important to only have extensions applied by licensed professionals.
Friday, September 26, 2008
Tired of blonde, the road back to brunette
When hair has been stripped of color, the sylist needs to first re-deposit the natural primary colors to get back to brunette.
Just depositing a neutral brown color without adding back the missing primary colors will almost always result in a greenish tinge to the new brunette color.
This is when you need to have a stylist handle the tint back.
The photos show the stages of coloring to get our client to her natural color.
After adding the red/orange colors back, we finally added a rich brown color, which you see in the end result.
This is a corrective process that requires 2 to 3 applications of demi, or semi permanent color. We never use permanent colors to tint back to natural. It is unnecessary and causes damage to the hair.
If you desire to go back to a darker color, consult a stylist, this is not something you can achieve by grabbing a box of color over the counter.
Thursday, September 25, 2008
Multi Color Hi-lights, within the range of your natural color
Because she has a level 6 natural base, we were able to create alernating hi-lights with golden and light blonde shades, along with low-lights that reflect a rich sable brown.
When staying in the color range by 2 to 3 levels higher and lower, we are able to create beautiful dimensional color.
Client's love this procedure.
This color technique is extremely low maintenance as repeat visits can be scheduled every 6 to 12 weeks.
When you keep clients within their color range, the hair is healthy and damage free!
HairDreams Hair Extensions Demonstration
HairDreams Hair Extensions demo by Denise Genova for Beauty on Robertson
This brief video shows how HairDreams Hair Extensions are applied.
Katie is the model in this video. She is a dancer that visited this summer from Poland and worked in videos as well as trained at some of the best dance studios in Los Angeles.
Katie is in the process of growing out an a-line haircut and is frustrated with waiting for her hair to get longer so she could change the cut.
We applied HairDreams hair Extensions to Katie's hair to help grow out the previous cut she desired to change.
HairDreams was chosen for Katie because she has very thick hair with a slight wave. HairDreams extensions worked perfectly to balance out her natural hair with the extensions to help her have the hair she wants, while waiting for her a-line cut to grow out.
Katie's Testimonial
" I am a dancer and it's very important in this profession to have thick, full hair that moves. Now, my every dance move looks more expressive. I feel more feminine and confident with my long and thick hair. And, no one can tell I have extensions! An added benefit, is that the color looks so natural. Thanks Denise, you rock."
Katie D. from Poland.( Professional dancer)
Great Lengths Hair Extensions
They are extremely customizable with respect to the bonds. I can add more finer strands that do not appear bulky.
It is important to "load balance" the hair. To get a natural look, we want the top of the clients natural hair to match/blend with the extensions.
If the hair is thinner/finer on top, and the extensions are heavy and bulky, it becomes obvious that someone is wearing extensions.
Before we applied the extensions in this instance, we colored the client's hair with an emphasis of blonding at the top, and rich browns underneath. The end result gives a hi-light/low-light effect.
If you are interested in Great Lengths Hair extensions call me at 310-360-0006, or visit the website to learn more about hair extensions.
http://www.beautyonrobertson.com/hair_extensions.htm